Blogging Income in Kenya for the year 2024 has not been impressive. Majority of the bloggers have quit blogging to venture into other businesses, others are working remotely especially with Remotasks.
A number of bloggers who used to generate income of Ksh 100,000 per month are now earning less than Ksh 30,000.
One of the reasons why income has drastically dropped is because Kenyans companies are not doing well financially, most of them don’t have budget for advertising. Those advertising in Google have limited budget. As a result, income from AdSense has dropped significantly.
AdSense used to be the main source of income for majority of Kenyan bloggers but due to low pay, they have slowed down in creating content.
A couple of years back 1 million views would generate Ksh 100,000 to Ksh 300,000 but now 1 million views generate Ksh 40,000 to Ksh 100,000.
Below is the income generated by bloggers from AdSense in 2024
1,000 views—Ksh 50 to Ksh 100
10,000 views—Ksh 500
20,000 views—Ksh 700
50,000 views—Ksh 2,000
100,000 views—Ksh 7,000
500,000 views—Ksh 30,000 to Ksh 50,000
1 million views —Ksh 100,000 to Ksh 200,000
Here is the income of some of the leading bloggers
Kenyans—Ksh 1.2 million
Tuko News—Ksh 2 million
Mpasho—Ksh 400,000
Ghafla—Ksh 500,000
Daily Post—Ksh 120,000
Victor Matara—Ksh 120,000
Who Owns Kenya—Ksh 70,000
Sledge—Ksh 40,000
The Star—Ksh 1 million
Daily Nation—Ksh 2.5 million
Citizen—Ksh 3 million
Standard Media—Ksh 2.5 million
Kenyaplex—Ksh 80,000
Cyprian Nyakundi—Ksh 200,000
Kahawa Tungu—Ksh 250,000
To ensure that income generated is improved, some blogs have started creating content that target traffic from USA.One of them is Robert Alai who owns Kahawa Tungu.Cyprian Nyakundi has also done the same.
For bloggers wanting to start blogging in 2024,it won’t be easy.The income is not worth your energy.